GlaxoSmithKline approached AgileCat in need of a brand for their internal health and wellness program. The company had a variety of health services available to their 23,000 employees that few were utilizing. Beyond a brand, GSK needed an awareness campaign.
“Generate” resulted in a bonded culture, increased participation in health-related activities and greater interaction with the myGSK Intranet.
Services
Advertising, Branding
Tags
Internal Comm., Logo, Naming, Print Design, Social Media
Poster

Campaign

